Green Shoppers

April is behind us and TV programming has turned its attention from Earth Day to Mother’s Day.

There were already a growing number of ecologically motivated shoppers hunting for green products prior to April 2008. Now affiliates are starting to take notice and cashing in. My Green Source is the latest online catalog site linking shoppers with green merchants. In addition, these sites offer tips in going green and articles about current environmental studies. Many link you to non-profits for advice.

A poll taken a year or so ago asked shoppers if they purchased eco-friendly products. Their answer was yes based on the following criteria. First, the products had to be convenient to access, and, second, they had to cost about the same as their non-environmental equivalents.

The convenience issue seems to be addressed with specialty green catalogs popping up like daffodils this spring!

My Green Source -- FAILED